Introducing QuantInTech – the #QuantumComputingSummit podcast sharing conversations with experts, innovators and academics.
To kick-start our series, and to contextualize the state of the quantum computing marketplace, we sat down with Keith Kirkpatrick, founder of 4K Research & Consulting.
Today, retailers collect a wealth of data on consumers, both online and offline. And consumers hand it over, sometimes willingly and sometimes unwittingly. In retail locations surveillance cameras have given way to unobtrusive “beacons” spaced out in the store. That helpful app from your favorite retailer that shows you where to find items, also communicates with the beacon to track your footsteps and collect data on your shopping behavior. This data is used for reasons as varied as correctly targeting recommendations to improving store layout. At what point do these technologies become intrusive instead of helpful, and what are the tradeoffs?
Guest: Keith Kirkpatrick
Hosts: Alexa Raad & Leslie Daigle
Check it out: https://www.techsequences.org/podcasts/2020/12/real-world-retail-comes-with-a-side-of-digital-surveillance/
Keeping Students Educated and Engaged
Over the past week or so, the world has been consumed with the coverage of COVID-19. It is literally impossible to turn on the TV, listen to the radio, or go online without seeing some type of coronavirus content. And as people around the world have been advised to limit in-person contact with each other, the widespread availability of information can be useful in providing needed health updates, as well as details on school and business closings, directives on quarantines, and public safety initiatives.
Unfortunately, this 24/7 coverage comes with a downside. Sensationalist headlines, which are purely designed to get readers or viewers to read or watch, may amplify the threat of the virus, or may distort the reasoning behind the decisions made by public officials. Conversely, talking heads may downplay the severity of the situation without considering the facts, though thankfully much of that noise has dissipated in recent days.
Still, acquaintances, friends, and even family members may share strong feelings on social media about the seriousness of the coronavirus, and society’s response to the outbreak. While I’m certain that people are well-meaning, much of the word-of-mouth information tends to be anecdotal or based around deliberately false information (“It doesn’t seem that bad where I am,” or “I’ve heard you can get coronavirus from toilet paper”), rather than discussing or citing facts about the outbreak.
That’s why it’s important for both individuals and businesses to go beyond the headlines and hysteria, and seek out the actual data around the outbreak. Now, I’m a data guy, so I actually enjoy diving into the numbers, because they can tell a story, without the hyperbole. That said, it’s still important to carefully look at the data itself, the methodology used to collect that data, and the source(s) of that data, and then assess the risks and opportunities. It should be no different than conducting due diligence on a corporate partner, an acquisition, or a prospective boyfriend/girlfriend your child brings home (btw, I’m not looking forward to this day).
I’ve linked to this source on social media already, but I’ll re-link it here. This is a comprehensive coronavirus tracker, compiled by Andrzej Leszkiewicz, a data analyst in Poland, and it can be found here: https://tinyurl.com/tllu8a7. It’s possible to really dig in and compare coronavirus cases and outcomes across a wide number of countries.
It’s human nature to make decisions based on a gut feeling or intuition, and in the absence of data, that’s a reasonable approach. But it’s 2020, and we have the data, and nearly everyone with a computer can access it.
But don’t just take my word for it; take a look at the data, the sources used to compile that data, and then make your own determination of the seriousness of the outbreak, and how you choose to respond.
Keith Kirkpatrick shared his thoughts on the use of IoT and AI in the transportation industry. Click here to read
Keith Kirkpatrick shared his thoughts on the use of AI and crash-avoidance tech in the transportation industry. Click here to read